The Lake Country Pennysaver is a tabloid-format publication with process-color and spot-color printing available. Please contact your sales rep to discuss color rates and availability. DEADLINE FOR ALL ADS IS THURSDAY AT NOON.
Column dimensions are as follows:
| Full Page = 10 3/8" (w) x 16" (h) |
Double Truck = 21 1/2" (w) x 16" (h) |
| 1 column = 1 5/8" (1.625") |
4 column = 6 7/8" (6.875") |
| 2 column = 3 3/8" (3.375") |
5 column = 8 5/8" (8.625") |
| 3 column = 5 1/8" (5.125") |
6 column = 10 3/8" (10.375") |
Common ad sizes:
Advertising rates:
Total Inches |
Open Rate |
13 Insertions |
26 Insertions |
52 Insertions |
2 to 25 |
$11.64/inch |
$11.06/inch |
$10.48/inch |
$9.54/inch |
25 1/4 to 48 |
$11.06/inch |
$10.50/inch |
$9.95/inch |
$9.07/inch |
48 1/4 to 72 |
$10.49/inch |
$9.95/inch |
$9.13/inch |
$8.60/inch |
72 1/4 to 95 3/4 |
$10.25/inch |
$9.72/inch |
$8.92/inch |
$8.40/inch |
96 |
$9.27/inch |
$8.81/inch |
8.06/inch |
$7.60/inch |
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